Business networking is a vital part of being an entrepreneur. It’s described as the act of maintaining positive relationships with clients and other professionals in your industry.

As a new entrepreneur, meeting with other business professionals can be intimidating. Once you become familiar with how business networking works and the benefits, you’ll realize why it’s a vital part of being a successful entrepreneur; you can learn a lot from experienced professionals.

Why is Business Networking Beneficial To Me As a Business Owner?

Here are just a few of the reasons why business networking is essential to you as a business owner:

  • Networking with others can help you identify new sales opportunities. This may be especially relevant for business-to-business companies, as they rely on the patronage of other companies to increase profits.
  • New business contacts can help you understand your industry’s common strategies and best practices. 
  • Professionals often have varied viewpoints on performing specific tasks or planning activities. Conversing with multiple individuals in your industry may help you learn unexpected strategies for improving business processes.
  • Another goal of business networking is to use it to analyze your competitors. 


What Are Some Helpful Business Networking Tips I Can Use?

I’ve got a few helpful business networking tips for you here:

  • Arrive on time for networking events – or even a bit early! It will be calm, and people won’t have formed cliques yet. It will give you time to familiarize yourself with the space and get your bearings. You’ll feel more confident and comfortable as the event gets into gear.
  • Start conversations with open-ended questions. Asking others about themselves and what they do will lead to great exchanges.
  • Leave your sales pitch at home. A networking event is to build relationships organically – there will be plenty of time to talk shop once you’re comfortable with people.
  • Smile. 
  • Listen as much as you talk, and maybe even more! You can learn much about someone if you focus on what they are communicating; you may notice unspoken things by being observant and attentive.


I’m AnnaVija McClain. For the past decade, I have helped business owners boost profitability while achieving increased personal fulfillment and equipped hundreds of young professionals with the skills and resources to successfully transition from college into their careers.

I’m proud to serve the Nashville business community. Check out my blog for business and marketing tips and information. I would love to sit down with you and discuss ways I can help you achieve your business goals; call me at (615) 348 7768 or contact me online and let’s get started!